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If you build a strong relationship with the check signer or what I like to call the executive sponsor, then when your onboarding stalls (and it’s in the customer’s court) you can have them put some fire under your point of contact’s pants!

Here are my two top ways to build a strong relationship with the executive sponsor:

  • Share weekly updates
  • Provide easy access to the onboarding project so they can access it whenever they want

As you increase transparency it will increase trust!

😂


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